Alexane Ricard

Get Ready for SuperZoo with the Whisker Report!

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Mary, Alex and Mark had a great conversation about standing out during a trade show. Listen to this episode to discover how to attract media attention, prepare your booth and make the event a success. If you can’t listen, here is the recap! Alex: Mary, you’ve been attending the show for five or six years…

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Crazy About Cats: Promoting Yeowww! Catnip

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Yeowww! Catnip is known as the best catnip toys in the pet product world. Every piece is 100 percent organic and handmade in Minnesota. Always a top seller in boutique retailers across the globe, marketing manager Kris Kaiser and international sales manager Norm Harada share what they do to make sure they’re the cat’s meow…

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purrniture

Interview with the Catman of Minnesota

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Darryl Michaelson owns the purrfect store for any cat parents : Purrniture. We interviewed him to discover all of his secrets for a profitable business! If you can’t listen.. Here is the recap! Darryl Michaelson, the owner and founder of Purrniture Cat furniture, a small business based in Saint Paul, Minnesota, started his business in…

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We’re launching our podcast!

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After thinking about it for years, Mary has finally decided to launch her own podcast and I’m joining the adventure! Listen to our first episode here. The Whisker Report Podcast! Join us each week as Whisker Media pet PR experts Mary Tan, Alexane Ricard and producer Mark Winter take a deep dive into getting publicity…

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How to have a cozy and nicely scented home when you have pets?

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One of the biggest stereotypes of having pets in your household is that your home will smell. While pet ownership has its challenges, if you take care of a few things, your home will always smell fresh and clean. Let’s beat the stereotypes by showing your friends and family how cozy your home is when…

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